Popup internet marketing dictionary
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Internet Marketing Dictionary   >   Popup

A popup window is an additional browser window that appears when a user visits or exits (known as an "exit console") your web site.

Popup windows can be used for a variety of purposes including:
  • Showing advertising, including in some cases, banner adverts.

  • Showing the form that people use to subscribe to an Ezine. This can be effective way to grow subscriptions fast.

  • Sales orientated sites, using a popup window, in conjunction with a Lift Letter to increase conversion of visitors into customers.

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